Case Study | Fitness Clothing Brand | Full Content Library

Client: Kamo Fitness | Softerra Collection

Project Type/Scope: E-Commerce, Campaign & Social Media Content

THE BRAND NEED

Kamo Fitness came to us ahead of their Softerra Collection launch - a cozy, comfort-driven drop designed for rest, movement, and everything in between. The goal? Create a versatile content package that could carry the collection across all platforms: website, social media, email, and advertising.

OUR APPROACH

We produced a shoot that gave the brand both structure and story. Our team captured clean, high-quality e-commerce images to help the new line shine online, plus a gallery of styled campaign photos shot on a custom-built set that showcased the collection’s feel, not just its fit. Think soft light, dreamy, and effortless comfort.

To complement the visuals, we also created a handful of trendy, short-form videos and Reels optimized for social platforms. From eye-catching transitions to relatable moments and calls to action, each piece of content was crafted to meet the brand where their audience scrolls most.

THE OUTCOME

By the end of the shoot, Kamo Fitness had a FULL content library, including e-comm images ready to be shopped, campaign photos to anchor their launch, and dynamic social videos to generate buzz online. Everything was cohesive, aligned with their brand, and designed to convert. All Kamo had left to do was upload, post, and let their customers cozy up to the cart! A total of over 90 e-commerce and campaign photos and 17 reels and video clips, plus a handful of BTS images, perfect for all their marketing needs!

DELIVERED ASSETS

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