Case Study | Multi-Year Content Partnership with SafKan Health

Lindsay McOien
Jan 17
2 min read

Updated: Jul 3

Client: SafKan Health

Project Type/Scope: Testimonial Videos, Training Videos, Brand & Social Media Assets, E-Commerce & Lifestyle Photography

THE BRAND NEED

SafKan Health is the creator of a first-of-its-kind ear cleaning medical device, and as they’ve grown, their need for dynamic, high-quality content has grown with them. What started as a simple request for e-commerce product photography quickly evolved into something much bigger: an ongoing creative partnership rooted in trust, consistency, and full-service production.

OUR APPROACH

Over the years, we’ve become an extension of the SafKan team - shaping not just their visuals, but how their brand shows up across platforms and audiences. Our work has included:

E-commerce product photography to showcase the device clearly and professionally
Testimonial-style video shoots with real customers across the country, from doctors to patients
Training videos that educate healthcare professionals on proper use and setup
Lifestyle imagery to bring warmth and humanity to a clinical product
Brand promo videos for trade shows, investor decks, and website use
Social media ads and influencer-style video content to connect with a wider audience

Whether we’re on set in a medical office or planning remote shoots in multiple cities, our focus is always on creating content that communicates trust, clarity, and innovation.

THE OUTCOME

What began as a single photo shoot has turned into a true creative collaboration. Together, we’ve built a comprehensive library of content that supports SafKan’s marketing, education, and sales efforts - from digital advertising and social to training, testimonials, and more.

This long-term partnership reflects what we do best: helping brands scale their content with intention, strategy, and heart.